Video Lead Generator Massively increases leads for any website because…
offering bonuses, coupons or any thing of value to gain the visitors attention. Much like the end cap at the supermarket checkout
Technical How it works:
A pattern interrupt is a very powerful sales technique that any professional, regardless of industry, can use whenever they are speaking to a new prospect.
The concept is pretty simple and straight forward. The ultimate goal of a pattern interrupt is to get the person you’re speaking with thinking about something other than you being a sales person. The technique is to do or say something unexpected which disrupts their normal pattern.
These types of pattern breaking techniques originally stem from something called neuro-linguistic programming
You see, the decision makers you are prospecting and cold calling on are very experienced in dealing with most salespeople. The normal pattern is they answer the phone, the sales person asks them how they are doing, introduces themselves, makes a pitch, and the prospect uses one of their own anti-sales tools to get off the phone as quickly as possible.
Because this is a pattern it will always end the same way; with an impenetrable wall that goes up in their mind and an unsuccessful sales person.
As soon as they recognize the person on the phone is trying to sell them something their first instinct is to follow their pattern.
What a pattern interrupt does is give you a few valuable seconds to make a proper first impression instead of getting discriminated against because you’re trying to earn their business.